Is the iPhone case industry growing faster than the iPhone itself? Let’s Take a Look
Now is the time to pose the proverbial question: Is the iPhone case industry expanding faster than the iPhone business itself? With every subsequent launch of a new iPhone model, people scurry throughout the globe to buy a newly updated iPhone model, hoping to utilise all of its newly integrated features. People consume this product ravenously, as it is supplied by a superior and trusted brand. Having said this, it seems as though the iPhone case market is burgeoning at a faster rate than the phone market itself. Yet, perhaps there is a viable answer to explain for these trends.
Are Phone Cases More Popular than Phones?
When you analyse the numbers, they might reflect a higher proportion of phone case purchases than iPhone purchases. However, there is a sensible and rational explanation for this phenomenon. Firstly, not only are iPhones more costly than iPhone cases, but they are more difficult to acquire and replace, in terms of cost. So, what exactly does all of this mean? An individual may retain an older, but, fairly recent iPhone model, but purchase several high quality, personalised phone cases-which are more attainable in monetary terms.
Perhaps you are inquiring why anyone would do such a thing. As noted, iPhones are expensive products, and some people lack the monetary resources to purchase a new iPhone. As a result, they instead buy personalised skins and phone cases, to endow an older phone model a modern and trendy new twist. This creates the resemblance of a new phone and stimulates consumer interest in their old phone, which perhaps they may have considered replacing, if cost was not an issue.
Even when new iPhone models are introduced, some consumers adhere to the previous phone edition until they are ready to make a new purchase. To enliven their old iPhone, they may purchase several removable skins and cases to give their seemingly outdated phone a creative touch. This might explain why phone case purchases exceed iPhone purchases in some cases.
Why Buy More than One Phone Accessory?
If you own an iPhone, then you should consider buying one or more phone accessories. Humans can be fickle creatures, and this can drastically affect their visual tastes from day to day.
Some days, you may prefer a personalised phone case with a photo of your favourite piece of artwork, while the next day, you may choose a phone case or personalised skin depicting a photo from your latest vacation. Your preferences may change invariably from one day to the next. While you may still have the same phone, you can always give it a new twist by personalising it with a case or skin. If you want to give your phone a contemporary makeover, try these guys.